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Slaying Facebook Video
WELCOME - COURSE INTRODUCTION
Meet Your Instructor (2:16)
Course Overview
Share your wins!
STEP ONE - LEARN THE BASICS
What actually is a Facebook Video?
Tools You Can't Live Without
The Magic Formula for Facebook Video Success
STEP TWO - LEARN TO EDIT FROM SCRATCH
Module Overview - Read this First!
Organizing Clips for Editing (2:10)
Starting a new project and importing clips (13:19)
Making videos square (1:1 aspect ratio) (28:06)
Important editing tools overview (33:22)
Adding video effects (25:38)
Adding Transitions (16:26)
Creating Captivating Titles (54:43)
Full Video Creation Walkthrough (99:13)
STEP THREE - CREATE VIDEOS THAT SPREAD
Introduction to Virality (and Why it Matters)
Virality Part 1 - Triggering the Right Emotions
Virality Part 2 - The Crucial Role of Social Currency
Virality Part 3 - The Importance of Practicality
Virality Part 4 - The Power of a "Trojan Horse" & How to Leverage One
Virality Part 5 - The #1 Secret Ingredient of Going Viral
Creating an Unforgettable Brand that People Trust
Formatting for Success
BONUS MODULE: Successful Facebook Video Types (and How to Make Them)
How to Create Winning Memes
How to Create Successful Tutorial Videos
How to Create the Perfect Showcase Video
How to Create a Viral "Roulette" Video
STEP FOUR - OPTIMIZE YOUR UPLOAD
Secrets to Optimal Thumbnail Design
The Art of Enticing Titles
The Optimal Description Formula
Adding Calls to Action that Actually Work
Organizing Your Videos Like a Boss (with Playlists)
STEP FIVE - GETTING YOUR CONTENT SEEN
Leveraging Facebook Groups (Without Being Slimey)
Creating Facebook Page Allies Who LOVE You
Paid Boosts that Don't Waste Your Money
How to Turn Crossposting into Your Secret Weapon
Turning Other Platforms into Your Personal Billboard
STEP SIX - TURN YOUR CONTENT INTO CASH
Turning Videos into Sponsor Magnets
Converting FB Video Traffic into $$$
Becoming a Video Affiliate Machine
Using Videos to Become a Funnel Pro
BONUS TIPS
How to Leverage Video Without Knowing How to Edit
A Secret Trick for Automating Growth from Viral Posts
Turning Videos into Traffic Cows
FACEBOOK VIDEO HOW-TOS
How to Embed Facebook Videos
How to Get the Shareable Link for Your Video
How to Quickly and Easily Generate Subtitles
BONUS MODULE: Creating a Community Around Your Page
Turn videos into engagement, discussion & community (Introduction)
Pick your "community anchor"
Create a community-oriented content plan
Create a video content plan
BONUS MODULE: Advanced Video Creation/Film Making
Introduction
Pre-Shooting and Prep (4:58)
Shooting
Framing Part 1: Frame Widths and Mounts
Framing Part 2: Camera Moves and Framing Commandments (11:19)
Post-Production
RESOURCE BANK
Free Video Resources
Square Video Overlay Templates
Pre-Upload Checklist
The Ultimate Facebook Video To-Do List
Community Building Playbook
Branding Guide Template
Teach online with
The Ultimate Facebook Video To-Do List
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